How do you write a cold email
Here
you will find: cold email 101 or where to start, a step-by-step tutorial to
writing a
cold email message, what to write (and what not to write) in a cold email
to make it work, how to test your emails to improve their effectiveness.
Follow-upor why should I
send more than one email and how to do it right
In this
section, you will find a few articles on the difficult art of following-up. I
recommend you to read all of them in this particular order, because together
they make up kind of a series.
List buildingor how do you
find your prospects
I’d like
to make sure you read the first three posts from this list. These are about
very important assumption you should make before you go on to search for
actual companies, people, and contacts.
Personalizationor how do
you make your cold
emails valuable
Personalization
is something that will allow your
emails to get to their destination, be opened, read, and replied
to.
Deliverabilityor how you
help your
emails get to their addressees
And last
but not least, there’s the tremendously important issue of
deliverability.
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