Essential elements of Email signature
Here are some
elements of a good email signature:
Name, title and company.
Your name tells the reader who sent
the email. If you are representing a company, you should also include your
name and title at the company.
Contact information.
Your contact information should include your business website.
It should also include at least one phone number. It’s okay to include your
email address although many experts say it’s unnecessary.
Social links.
It’s becoming increasingly important to include social media
contact information in
your email signature. Choose your most professional social media accounts
to link to.
Logo (optional).
If you work for a company or own your own business, you may wish
to include your logo in your
email signature.
Photo (optional).
Many email signatures include a photo of the sender. This can
help the reader put your face to your name.
Responsive design.
The usage of smartphones and other mobile devices has increased.
Chances are your email recipient will open your
email on a mobile device. A responsive design adjusts for mobile readers.
Legal requirements.
Some countries have specific legal requirements that all
business communications must meet. Check with your attorney to see if the
country where your business is located has specific laws governing email
signatures.
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